Introduction to Marketing Mix
What is the Marketing Mix (featuring Steve Jobs on Marketing)Product
Part 1 (What is a Product?)Part 2 (Quality, Features and Style)
Part 3 (You Are Your Brand Name)
Price
Part 1 (Value-Based Pricing)Part 2 (Creating Differentiation Through Price)
Promotion
Part 1 (What is AIDA?)Part 2 (How to Stand Out From The Crowd)
Part 3 (Suggestions for Promotion)
Part 4 (More Suggestions for Promotion)
What is Publicity, PR and Viral Marketing
Place (Distribution)
Where to Distribute Your Work?Links to Viral Marketing Articles:
Viral Marketing Checklist Part 1: Neutrality is UselessViral Marketing Checklist Part 2: Surprise Your Audience
Viral Marketing Checklist Part 3: 5 Types of Videos You Should Have on Youtube
Viral Marketing Checklist Part 4: 7 Things You Should be Doing on Twitter
Viral Marketing Checklist Part 5: Keep Your Audience's Attention
Viral Marketing Checklist Part 6: Sharing and Piracy are Good Things
Viral Marketing Checklist Part 7: Connect with Comments
Viral Marketing Checklist Part 8: Restricting Access is Ridiculous
Stand Out! Don't Be Like the Others Includes link to best viral video I've seen in years
BOOKS BY M JOSEPH MURPHY:
Amazon: M Joseph Murphy on Amazon: Paperback and ebook
Smashwords: M Joseph Murphy Author Page on Smashwords
Kobo: M Joseph Murphy Books on Kobo
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